The goal of this assignment was to craft a meaningful gift for a design upperclassmen inspired by a quote from a famous designer. I selected a quote by Stefan Sagmeister that discussed setting deadlines on your ideas and making them holy. The gift itself was a motion graphics composition in which I brought my recipients portfolio to life in the style of one of her design icons, Saul Bass. The entire piece is animated reel of and inspired by her work.
The packaging for my gift is where the quote I selected comes into play. The band around the package is styled like a clock and its “hand” moves towards a deadline, indicated by a red dot, as you peel an outer band off. Opening the packaging forces the illusion to come to life as you turn the clock hand. This passage of time reveals a QR code linking the finalized idea that Sagmeister mentions.